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  • OTC-LABS can assist in a number of ways…

    Ask us to manage a complete project. Our virtual team of OTC experts can take care of every aspect of a programme to grow your business, no matter what stage you are at. Alternatively,  you might just want to “borrow” a senior marketeer to assist you for a short period of time. We can offer you a tailor made package to suit your needs. So, if you need resources or expertise to implement your plans, we can help you to achieve your goals.

    Our strategic and operational experience at both a local and global level means that we are well placed to identify future sources of growth and to make it happen.

    With Marketing, Regulatory, Medical, Packaging and Development expertise on tap, OTC-LABS can handle complete projects or work with your in house experts.

    Whether you are looking at exploring the opportunities in the OTC (over the counter) or healthcare sector for the first time, expanding a current portfolio, looking for geographical expansion or moving into a new category, our experience and expertise can guide you through.

  • Fields of expertise:

    • Line Extensions
    • Brand Stretch
    • New Categories
    • Switches
    • Market Assessment
    • Prepare for launch
    • Manage the launch
    • Brand Equity
    • Strategy
    • Advertising development
    • PR
    • Packaging
    • Implementation
    • Assessing acquisitions
    • New Brands
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